Earlier this year, ABC Kids Expo took home the Rock Star Award from TSE’s Fastest 50 Awards & Summit for its impressive growth and updates to the show. ABC Kids Expo reported 72.2% growth in net square feet, a 70% rise in the number of exhibitors and a 69.6% surge in attendance in 2024 — coming in at No. 3 across all the Fastest 50 rankings.
But, on the heels of this big win, behind the scenes Aaron Pederson, CEO of All Baby and Child Corp., was navigating a volatile landscape — the tariff announcements in the spring were causing uncertainty among his exhibitors and their participation was on the line for the 2025 show. In this live Power Lunch interview, Pederson sits down with TSE’s Maddy Ryley to talk about the show’s success in 2024, finding a sweet spot in terms of the show’s size post-pandemic and how he’s staying flexible and creative to better ABC Kids Expo.
