The Power of Creating Neighborhoods and Winning with Adjacency

Thursday, September 14
9:45 am
 - 10:15 am

Jordan Tuchband joins Marie Brown, RX Group Vice President, for a conversation exploring strategy behind their use of data and how good old-fashioned show management know-how are being combined to fuel new ideas that propel revenue and attendee/exhibitor satisfaction. These two RX leaders share with us a candid conversation on new processes for creating an event value plan, involving the entire team and using data to make informed and bold decisions among other things. 


Marie Browne
Group Vice President, RX

Jordan Tuchband
Group Vice President, RX Global


Gabrielle Weiss
Vice President & Editor-in-Chief, Trade Show Executive