Joe Federbush has spent more than 20 years asking the event industry a deceptively simple question: Is this actually working? As CEO and Chief Strategist of EVOLIO Marketing, Joe helps organizers, exhibitors, and global brands move beyond attendance counts, badge scans, and optimistic post-show recaps to understand what audiences experienced, what exhibitors achieved, and what was truly gained.
Joe supports world leading brands including Intel, Lenovo, and Designs for Health, as well as major events such as FABTECH and CATTLECON to name a few. Joe is known for humanizing data, especially when organizers and exhibitors are looking at the same events and reaching very different conclusions. With EVOLIO, let true data turn gaps into clearer strategies, stronger experiences, and more defensible event investments.